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The Daily Voice, formerly Main Street Connect, is an American community journalism company specializing in hyperlocal media, that is located in Norwalk, Connecticut, and currently operates several town-based news web sites in Fairfield County, Connecticut, and Westchester County, New York. ==Founding and initial history== The company was founded in 2010 by Carll Tucker, a veteran of the community news business with Trader Publications (sold to Gannett Company in 1999),〔 who described his new approach as a hybrid of ''The New York Times'' and Facebook. The company raised almost $4 million in its first round of private equity funding,〔 an amount which made news in the journalism industry. The company's editorial director was financial commentator and author Jane Bryant Quinn, who is also a member of its board of directors.〔 Others associated with the company included Peter Georgescu, former CEO of the marketing and communications company Young & Rubicam, and John Falcone, former executive with mobile advertising company SmartReply. Main Street Connect first appeared as town-centric news sites in Fairfield County, Connecticut, named "The Daily The franchising structure of Main Street Connect was explicitly likened to that of the McDonald's fast food chain.〔〔 It was intended to work via a local group hiring journalists to cover a community, with the national entity supplying a framework for website technical hosting and support, working capital, and guidance related to fundamental business strategies.〔〔 There was to be no start-up fee, and Main Street Connect would get 17 percent of a site's revenue.〔 The eventual goal was to provide an attractive platform for national brands to advertise on, and to support a higher advertising rate than local websites can typically charge and one that it closer to the level that used to support local print newspapers. The company's target for 2013 was to have 3,000 sites operating with some 10,000–15,000 journalists involved;〔〔 existing community newspapers were not seen as potential franchisees.〔 The long-term sustainability of Tucker's business model, and his vision of Main Street Connect "helping to rebuild a profession", attracted some skepticism from the ''Columbia Journalism Review'', which also found most of the editorial content of the early Connecticut sites uncompelling, albeit presented in a colorful and exciting manner.〔 Main Street Connect's start coincided with a renewed interest in local advertising among national companies.〔 It competed most prominently another national-local combination, AOL's Patch.com, but took a slower approach than Patch in rolling out new sites.〔 It also competed with news aggregators such as Topix, event aggregators such as Eventful, and content creation sites such as Examiner.com and Yahoo's Associated Content. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「The Daily Voice (U.S. hyperlocal news)」の詳細全文を読む スポンサード リンク
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